Welcome Commercial Art II (and III)

Welcome to 3rd trimester and glad to have you!  We have alot of awesome projects and work to do ahead of us, almost all of it from real world clients.  To insure we can deliver amazing products and images, we need to review some of the most crucial tools required.  Armed with Photoshop CS5, let's get started with:

THE TOP FIVE TOOLS AND FILTERS TO USE ON EVERY PHOTO/SCAN!

1. Unsharp Mask-  Use it before you do anything else, each and every time you drag an image/open an image in photoshop.

2. Crop- Get rid of those unnecessary elements and focus on the image itself- remember to check your size though! (Menu> Image> Image Size)  You always have to have the correct size for your client!!!

3. Free Transform/Transform - Rotate, Flip, Perspective Skew, Warp, everything you need to make this image look right!

4. Brightness/Contrast- In this class we will learn better ways of doing this and getting the most out of our images, but you can't beat the quick and easy Up the contrast, barely raise or lower the Brightness.

5. Clone Stamp- Get rid of those unwanted blemishes, people, red eyes, etc. with one of the best (if not time consuming) tools in PSCS5.

Below you will practice your skills on helping me "fix" these images- All of them have to be flipped Horizontally!  Here's the way it will work:

Size: 8"x10" PPI: 300
Last names A-C, work on first five images.  D-G, work on next five. H-M, next five. N-S, next five. T-Z, last five.

Drop in D Chandler hand-in folder saved as a JPEG.  Go to work!

Competitions Galore!

 The Four winning, final shoe designs, as chosen by the class:

 

Two ongoing competitions, parameters and deadlines:

Due: End of Trimester, March 4, 2011
Vans Custom Culture Shoe Design Competition -
High school art classes across the US are invited to compete in a shoe customization contest that grows on a state to regional to national level, culminating in a high-visibility event in New York this June.
Vans staff will select 10 high schools from each region (North/South/East/Wet/California) to compete for a spot in the regional finals.
The semi-finalists will be posted here where the public will vote to determine 5 finalists. A panel of judges including Vans artists and athletes will then choose the winner at a final event in New York.
Those five schools will be given a travel budget to come to New York for the final showcase in June of 2011. 

Shoe Design Template available - PDF or below.
Each student creates a design using Photoshop or Illustrator for each of the four shoes (below) for a total of four designs.  We will then vote on the best design for each shoe and will then paint and photograph the actual shoes when we receive them..
Prizes: Free trip to New York, a boatload of cash, etc.
Link for website and more info: http://www.vans.com/customculture/

Due: Tuesday, February 15, 2011
Bengal Tiger for a painting in the BHS gym behind the basketball hoops.
Size: 8.5 x 11" or 8 x 10"
Printed, saved, two designs!
Turn them into Mr. Chandler and I will turn them into Mr. Odom after they are graded.
$100 prize to 1st place winner, $75 - 2nd, $50 - 3rd.
1st place will have their artwork recreated in the gym and stay for years to come!